Self-hosted Site to WordPress.com?

Barbara Custer included lots of zombies in When Blood Reigns.Too often, I read about people buying balloons, dogs biting people, and people migrating from WordPress, BlogSpot, etc. to a self-hosted website. So this year, I’m writing about balloons that chase humans, people who bite dogs, and what it’s like to move from self-hosted to WordPress.

Three years ago I was in a big hurry to go self-hosted, so you must wonder why I’m contemplating going back. In a word, cost. This past summer I racked up steep charges – not just for hosting and SEO, but virus protection, file backup, spam filter, and SQL certificate. I crunched numbers and got the cost at $600 a year. You can get a similar website, same capability using WordPress.com’s business option for $360 a year. I believe that includes a premium website. WordPress does the back-end work for you and they offer options now that were previous available to self-hosted sites.

You can do a heck of a lot of promotion for $240 a year. Now if you have a lot of tech savvy, you can do self-hosted for $300 / year or even less. I grew up with a B&W TV and radio, so anything techy has a steep learning curve. It comes down to knowing where your strength and weaknesses lie. Frankly, I’d rather spend that time writing my next book or running from balloons. Dat’s wight, wabbits, the balloons chase me when I go to the supermarket for food shopping. And they always catch me. 🙂

WordPress leaves you on your own for the most part with the migration process but they provide a step-by-step way to do this. It seemed easy until I realize I had more blogs than I had balloons. So one question loomed: do I upgrade first or do I migrate first? They also talked about domain mapping. To my consideration, a map is what I download from GPS when I’m traveling. I put that down as a question to ask.

I had planned to do this on my vacation, but I chickened out. Then the opportunity to run this promo came about, so I felt the time wasn’t right to make the switch. I’m keeping an option mind in case the option for a cheaper version of wordpress.org comes about.

Oh, by the way, when I mention people who bite the dog, I’m referring to the zombies in When Blood Reigns and Steel Rose. Basically, they’re people whose brains were altered by a chemical which renegade aliens, the Kryszka, concocted. So these folks will bite anything that moves, including dogs and other people.

Has any of you ever from a self-hosted website to WordPress or BlogSpot? What made you migrate, and are you glad you did it? What made you decide to continue with self-hosted? I look forward to hearing about your experiences.

Commenters are eligible to win a copy of When Blood Reigns.

Personal Demon: Shadow or Ghost?

Personal Demons haunt Barbara Custer as she shields herself with Mylar balloons.At night when the lights go out, the moon outside throws shadows on my walls. My hair stands on end, and I burrow my head in my Mylar balloons so I wouldn’t have to look. A small voice inside asks, “Is that a shadow or a ghost?”

The photo above should give you an idea why. I took this picture three years ago after putting up summer drapes in my bedroom. I’d gotten privacy film for the window panes, but little cracks of glass peeked under the film, and hence, half-moons of white on the wall. I took a photo of the moon shining in so people could see why the ghost images haunted me.

When I was a child, those white shadows terrified me. Worse, we lived in a corner house near a busy intersection. Every time a car passed, its headlights shone through the windows, and what looked like what figures danced across the walls. Because of this, I slept with the lights on until I turned twelve. Perhaps my experience with the Atlantic City mummy reinforced my fright. In any case, I imagined that the shadows were evil spirits; so long as the lights were on, I would be okay. At the time, I shared a bedroom with two older sisters, and they were fit to be tied. They wanted the lights out, but per Mom’s ruling, the lights stayed on until everyone was sure I’d gone to sleep.

These night demons served me well in writing. In many of my tales ( City of Brotherly Death and When Blood Reigns, for example), shadows on the wall served as harbingers of danger for my characters. These ghostlike images continue to haunt me, so more of this will crop in future tales.

I still have to deal with the necessity of getting a good night’s sleep. Certainly, the Mylar balloons help, but I’d like to stop those shadows from creeping up my walls. The privacy film I’d gotten before didn’t work. This past week, I put up new colorful film (photo below). It ensures privacy, but I’ve still got my winter drapes up. Tomorrow, the pink summer curtains will replace the drapes, so I’ll put the new film to the test come nightfall. If the shadow ghosts break through, I’ve got my Mylar balloons at the ready, along with a notepad to make notations for a scene.

What kind of demons show up in your writing? I’d love to hear about your experiences.

This ghost screen shoud protect Barbara Custer from personal demons and shadows.

Night to Dawn Then … and Now

Night to Dawn features zombie fiction along with vampires.When I reviewed a proof for Night to Dawn 31, it occurred to me that though I often blogged about writing and my Mylar balloons, I mentioned little about NTD magazine. Some folks have asked me what goes into putting a magazine together. An editor once told me about software he was using to do his magazine.

The thing is, new software comes with a learning curve, not easily navigated when you work a day job. I can do all right with old-fashioned Word if I start with a template from Lulu or Createspace. Word comes with Publisher, which I use to format the artwork, and I can convert files to PDF. When I took over the magazine in 2004, Word was just a word-processing program. Night to Dawn was a spiral-bound magazine. I knew nothing about the process, so I continued with the spiral, hiring a printer to make copies of the pages. I’d bought a coil binding machine to attach the pages. How I did it, I don’t know because I had arthritis in both hands. Three issues later, I moved to a perfect-bound book; the printer did the binding.

Mind you, printing magazines at a local printer cost over $400 back then, as opposed to Lulu or Createspace now. I had no way to make a PDF version, columns, or tucking art inside a story; I printed the stories on a plain Word document with the illustration downloaded after each piece. Thankfully, Editor Ginger Johnson talked me through the processes; so did Marge Simon and Cathy Buburuz, especially embedding illustrations.

My watershed moment came when someone at a writer’s conference told me about Lulu. I’d known about Lulu, but I thought they only handled novels. I never realized until later that I could print the magazine at a much more reasonable price. Why? Lulu and Createspace operate on a larger scale than a print shop, and can get away with charging reasonable while making a profit.  Lulu’s price enabled me to use four-color covers, whereas the print shop charged extra for doing so. I still use the print shop for supplies, but leave the magazine printing to Lulu and Createspace.

Nowadays, I use Createspace to distribute my books and magazine because I can charge reasonable, get fast distribution, and get a decent royalty, but I use Lulu for the initial print run because I like the work they do with the covers. Both companies provide the templates needed for the covers and manuscript. Letter designing isn’t my strongest suit so artist Teresa Tunaley has been designing my back cover. Sandy DeLuca does the front cover and a lot of interior art. I’ve also gotten great interior illustrations from Denny Marshall, Chris Friend, and Elizabeth Pierce.

Barbara Custer loves Mylar balloonsand horror fiction.Night to Dawn started out as a vampire magazine, but now it features different monsters, usually vampire or zombies. Night to Dawn 31, which has just gone live, has tales from the zombie’s point of view. The “welcome” page started out dry and flat, but I changed the name to “Pickings and Tidbits.” I’ve started dressing up the column by including a recipe and an anecdote about my Mylar balloons. People are always hungry and they appreciate a good laugh.

The one thing I haven’t been able to do is print Night to Dawn on Kindle. It’s more about time constraints – the formatting would need a radical change, along with the illustrations. One day in the distant future, I may want to revisit Kindle. For now, though, I’m focusing on the magazine and books, and perhaps creating a few nightmares of my own.

Finding Time to Write

Blogs dedicated to the horror genre in keeping with Halloween. Prizes available!

Blogs dedicated to the horror genre in keeping with Halloween. Prizes available!

You sit down before your computer, revved up to write a beaut of a chapter, and then the phone rings. Maybe your SO’s car broke down, leaving them stranded. Perhaps the doctor called with test results, or the loan company has a question about your account. In either case, life gets in the way, trashing any plans you had for your chapter. A week ago I began my vacation with the intention of adding two more chapters to my WIP, writing four blogs for this week’s October Frights Blog Hop, and serious editing of my Night to Dawn submissions for the magazine. I started off at a good clip. I made it through a chapter, three blogs, and three edited stories. Halfway through the week, I came down with a killer stomach virus and spent the next two days between my bed and the bathroom. Even my Mylar balloons wisely stayed out of the way.

Some folks might consider house construction—I’ve had a lot of that in the last year—as a life-in-the-way event. Thankfully, much of the work involved painting and spackling, and when the drills came out, I was able to tune out the sounds and continue with my projects. When you have a day job, time management becomes crucial. The daily to-do lists help, and I cross each job off as I finish it. A workshop leader suggested running a timer, but I found that counterproductive. I started worrying about the clock, and when I did work, I kept looking at the timer to see how far I’d gotten. Not good.

Some articles recommend Freedom or other software that will block your Internet or phone, thus removing distractions. I have two problems with this. First, these programs cost money that I can use toward marketing, publishing, and buying Mylar balloons. Second, NTD is a small press, and it’s great to be available if an author or illustrator has questions. I do try to budget “fudge” time for emails and phone calls related to NTD projects. Do I reward myself? Yes, by heading to the store for another Mylar balloons or just browsing the shops online.

Long ago, I invested in having someone come over to clean my house and cut the lawn. Given my track record with orthopedic surgery, the docs advised me to steer clear of the lawn mower. I can’t help but wonder how someone with a day job, kids, and house chores finds any time for writing or any other pursuit. Before I’d gotten sick, thankfully, I had jotted down notes on what I wanted for the last blog. Once I got better, I managed to finish the blog and look at other NTD stories. For the WIP, getting back in sync is tougher—it meant going through the last chapter and moving on from there.

Time management has been something I’ve struggled with at times, and I’d love to hear about your experiences with this and how you’ve handled the distractions.

Barbara Custer is sharing thoughts on time management for writing.

Balloons can help you focus more than any software!

I’m awarding prizes to random commenters. First prize is a $10 Starbucks gift card. Second prize is a comp copy of Night to Dawn Magazine.

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Clarissa Johal

 

When Blood Reigns: Cover Reveal

Barbara Custer's latest release, When Blood Reigns, is a sequel to Steel Rose.Marked for death, Alexis accompanies her lover, Yeron, and four survivors of a zombie invasion on a search for the renegades who created a chemical that induces a zombie-like state. On the way, ravenous flesh-eaters attack Alexis’s team; one survivor turns on her. She realizes too late that the renegades have been tracking her every move. When officials capture her, she becomes deathly ill. Can DNA splicing save her? Will Yeron’s attempts at rescue jeopardize all their lives?

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

I had Walter Mitty dreams of having When Blood Reigns release slated for October 10. Given the preparation involved, I had to push that back, so there will be a December release. Still, I’d like to tell you a little about the book and what led to its completion.

At one time, When Blood Reigns was part of Steel Rose, which had grown to about 600 pages. Most publishers, including Yours Truly of Night to Dawn, frown on manuscripts much longer than 100K words. Howcumzit? From my observations, more words mean more pages manufactured, which means a higher price per book come distribution time. Someone of Stephen King’s ilk can get away with a 600-page novel—folks would buy his work at $30 if it came to that. But for the midlist and beginner authors, it’s best to work with forgivable prices, which requires keeping the word count at 100K or less.

So when I saw I’d arrived at 600 pages and still a distance from finishing the novel, I decided to split the book. I carved out an ending for Steel Rose and then moved into a beginning with When Blood Reigns. At the time, I called it by a different title—Blood Moon Rising. A wise publisher advised me to ditch that title because too many other books carried it. I came by When Blood Reigns by researching titles that felt right. Then I proceeded to take a democratic poll in my Facebook groups, and When Blood Reigns got elected. Steel Rose and When Blood Reigns got healthy edits before release—I strongly recommend Gemini Wordsmiths for edits.

You can expect to find many brutal zombies and renegade aliens. Alexis will have to do serious kickass fighting to survive. Remember the mummy of Atlantic City, described in an earlier blog? I had revisit Atlantic City and other personal demons because a few chapters will have a plethora of skeletal beings. During slower moments, I mellowed out with humor and tender moments between Yeron and Alexis. Around December 5 through 7, I will lay out excerpts and buy links.

You might wonder if there’s another sequel. The answer is yes, but I’m keeping the plotline under wraps until after I’ve finished the first draft. I’m introducing new characters, and it takes time to get to know them.

I’m offering two giveaway prizes to a randomly selected commenter. First prize is a $10.00 Starbucks gift card to a randomly selected winner. Second prize is a complimentary copy of Night to Dawn magazine. 

a Rafflecopter giveaway

Clarissa Johal

Anatomy of a Book Sale

This blog is dedicated to the marketing process for books.

Blogs dedicated to the horror genre in keeping with Halloween. Prizes available!

At different writing conferences, the speakers have said that multiple mentions of your book will make it more likely that people will buy. For example, an ad that runs several days instead of one. The marketing experts call this “effective frequency.” I used to consider it bunk because in most cases, I bought a book if I liked the blurb and that was that, but now I’m starting to reconsider.

So I put myself in the reader’s shoes, and the following scenario happened at a writer’s workshop. An author entered, placed his book on the table, and said he hoped everyone would buy his book when it went live. Like other readers, I have a budget. Expenses like food, balloons, doctor visits, house expenses, and more balloons take priority, and the home improvements I’m trying to make cost lots of dimes, too. So I wasn’t buying.

The book went around the room. I opened it and started reading, and continued reading until our speaker called the workshop to order. The author had written a compelling tale about two teenagers who happened upon an injured dog. I enjoy stories involving dogs, and one of the characters in my work, When Blood Reigns, are dogs, too. So the plot wooed me, and by the time our meeting started, I decided to buy the book.

After the meeting, I asked the author when I could find the book. He gave me a postcard and directed me to his website where I could order a pre-release paperback copy. So now you’re probably wondering if I rushed home and ordered a copy. Nope. You see, life got in the way. My balloons needed a refill; it was time to cook dinner. I had a pile of emails, and some of them included bills. Then I had to check my phone to see if my Scrabble partners had made any plays. By the time I’d gotten through all that, I plumb forgot about the book.

Next two days, I had my day job and my Night to Dawn chores at night. Come Wednesday, I had a leisurely day off, and I started thinking about ordering the book. Except that I couldn’t find the postcard. I couldn’t remember where I put it, but the title stayed with me … Taming Chaos. I looked up the title on Google, which was interesting because I didn’t recall the author’s name either.  I finally located the book on Amazon, which announced a Kindle version ready for release. So I ordered a Kindle copy, and I’m reading it now.

Now all of that could have gone more smoothly if I’d seen serial ads about the story.

The article that explains effective frequency is a couple of years old, but it describes how a typical shopper will react to seeing the same ad again and again.  Having walked in the reader’s balloon-shoes, I have to endorse it. So I will be looking at advertising with a new pair of eyes.

Your thoughts?

I’m awarding prizes to random commenters. First prize is a $10 Starbucks gift card. Second prize is a comp copy of Night to Dawn Magazine.

a Rafflecopter giveaway

Clarissa Johal

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